PartyStrands - Music + Mobiles = Social
MusicStrands is doing some new stuff by taking their established music discovery and search engine and jazz it up by throwing in some social aspects. The established service enables the user to build her personal music profile, based on the music she plays in iTunes or Windows Media Player. The personal profile lets the user find music tailored to her individual taste, and let her see and share music charts of her favorite and most played songs.
The latest project of MusicStrands is PartyStrands, which takes the MusicStrands idea and applies it to a bar or a club. PartyStrands is a software that works with iTunes or Windows Media Player. A bar owner could run it on a PC that’s loaded with music tracks, and by using one artist as a starting point, it keeps churning out related tunes from the music library. It gets much more interesting, though as users can “join the party” by sending an SMS in with an alias, and their favorite artist. As more users join, the playlist gets influenced by their collective taste in music. PartyStrands is designed to run on a video projector or other large screen, so it can show the current track that’s playing and album art, while users can also send text messages to be displayed, and eventually pictures as well (some photos of it in action).
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